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SAMPS was previously Association of Commercial Professionals for Life Sciences (ACP-LS)

Workshop: The Secrets of Sales Enablement for Sales and Marketing Professionals

August 3, 2014

From advertisements to sales decks and endless sales-training sessions, life science companies spend tremendous resources to produce sales-enablement materials, most of which are ineffective because they simply do not induce action. In this half-day workshop, strategist Hamid Ghanadan, author of Persuading Scientists: Marketing to the World's Most Skeptical Audience, will deconstruct the sales process and provide a framework for sales enablement in order to get the rep through the door, and empower them to win the sale.

A half-day workshop prior to the SAMPS 2014 annual meeting

This program is specifically designed for sales and marketing professionals within life science companies who are responsible for creating and delivering sales messages. By participating in this workshop, attendees will develop a solid framework for how to build action-oriented sales programs in order to take control of the sales conversation.

This pre-meeting workshop is offered only through the SAMPS and seating is extremely limited. By registering early for the SAMPS Annual Meeting, attendees will have an opportunity to participate in this workshop for an additional fee of $150 per person.
SAMPS, Sales And Marketing Professionals in Scientific research, is the first and only organization dedicated to sales and marketing professionals within the life sciences.

The association’s goal is to serve its members who work in commercial roles for life science products and services companies and associated businesses, globally.
 
SAMPS was previously named ACP-LS. We feel that SAMPS more clearly describes the membership, and will form a better foundation from which to expand this membership globally. 
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